ON SUNDAY, September 25, 2011, the entire basketball universe was paying attention to what was happening in West Philadelphia. The NBA lockout was in full effect and there was no end in sight. Inside the legendary Palestra, players were gathering for the love of the game in front of their adoring fans. The players included a two-time NBA MVP, two top-10 all-time leading NBA scorers, one top-five all-time NBA assists leader, one NBA Rookie of the Year, three NBA and NCAA champions and four Olympic Gold medalists. The Nike mantra of “Basketball Never Stops” was alive and on full display.
The summer/fall of 2011 was like getting multiple releases on the Snkrs app for a basketball fan—a remarkable, rare occurrence. While
