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Vorsprung 2030 Paves EV Way for Audi
WITH THE ELECTRIC AGE LOOMING IN NEAR SIGHT AND GLOBAL MARKETS SCRAMBLING TO adapt to the changing automotive scenario, Audi are the latest to announce a fast-track move to non-fossil-fuelled automobiles. Vorsprung durch technik or “advancement through technology” has always been the guiding light for the Ingolstadt sport-luxury brand. With the entire world now being witness to the vagaries of the long-warned-of climate change, there are a spate of measures being lined up, some even being implemented, in an attempt to tackle the problem.
With the e-tron line-up of fully electric vehicles (EV), Audi stepped into what is now a competitive EV arena with all the major automakers eyeing a piece of the pie. Audi now have focused their strategy on profitable growth and differentiation. From 2026, all their new models will be full
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