FRESH VISION
“Music is magic. Bluetooth is magic. Now the loud speaker is magic”
PHILIPPE STARCK
Two water bottles, a portable speaker and a pocket-sized device that holds a re-usable shopping bag are the Australian designs that could become the newest stars in Alessi’s world-renowned collection of home accessories. Famous for its playful, vibrant and colourful take on kitchen essentials, the Italian brand is championing a new generation of designers via the prestigious Alessi Design Awards. Now in its fifth year, the Awards offer local designers a career-defining opportunity to travel to Milan to have their creations produced by the Alessi team.
With the theme ‘objects-on-the-go’ in mind, four designers, which will see prototypes of their designs produced for assessment in the final judging process. A winner will then be announced from each of the two categories, Established Designers and Emerging Designers, at a special event in Sydney in early March.
