Social media shade
Social media has come a long way since the days of Instant Messenger and Myspace. Facebook has become an essential way to keep in touch with family and reconnect with old friends. Instagram has morphed from a personal scrapbook to an online hub where you can shop, communicate and stay informed on the latest world news. Countless protest movements have spread like wildfire on Twitter. YouTube has birthed a new generation of vloggers. And TikTok, the latest social fad, has transformed important topics, movements and the humour of today into bite-sized videos — as well as skyrocketing Gen Zers to micro-fame. In fact, it’s apps like TikTok and Instagram that govern the trends, movements and even vernacular of modern society. But what really lies in the shadowy realms of these futuristic apps?
As Sandy Parakilas, a former platform operations manager at Facebook, explains on , “There’s only a few people who understand how [social media] systems work, and even they don’t necessarily fully understand what’s gonna happen with a particular piece of content. So, as humans,
