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    LOSSLESS: APPLE MUSIC PREMIERES DOLBY ATMOS, SPATIAL AUDIO

    May 22, 2021 5 minutes

    In an effort to better compete with the likes of Spotify, Apple Music has announced plans to introduce industry-leading sound quality, as well as Spatial Audio and Dolby Atmos support. Combined, these features allow musicians to create ‘immersive audio experiences for fans with true multidimensional sound and clarity’, whilst lossless quality is supported as standard for the first time. The best part? These features come free, changing Apple Music forever.

    INTRODUCING SPATIAL AUDIO ON APPLE MUSIC

    Although insiders had previously teased that Apple was working on a new premium version of Apple Music, perhaps introducing a new tiered system in the same vein as TIDAL, the company shocked fans and critics alike by announcing an array of new features would be coming to the $9.99 per month streaming service for free. One of the most exciting is Apple’s plan to bring Spatial Audio to Apple Music, supported by Dolby .

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