New Zealand Listener

Mummy’s little helper

If you spend any time on social-media sites, you’ll have seen memes such as these in your newsfeed. “Did you know … two to three glasses of wine a day reduces your risk of feeling super annoyed at everything you need to do around the house?” Or: “If you eat well, and get lots of sleep, and do exercise, and drink water … you’ll die anyway so open the wine!”

“Mummy drinking culture” is thriving. There are Facebook communities with names such as

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