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  • Wine Enthusiast Magazine

    VIN IN VIVID COLOR

    Mar 30, 2021 2 minutes
    BY ANNE WALLENTINE
    PHOTOS BY TOM ARENA

    OFF-LABEL ART

    Explore how wine bottles embrace visual design.

    Though bottle labels have existed since ancient Egypt, the advent of lithography in the late 1700s allowed mass-printed labels to rely more heavily on images to express a wine’s character or origin. Over the years, art has expanded the role of labels from purely informational to aspirational and even collectable, and they

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