“WING-FOILING IS ONLY GETTING STARTED. IT IS SO MUCH FUN, SO EASY TO LEARN, SO SIMPLE, AND YET SO HIGH PERFORMANCE THAT IT IS GOING TO BE HUGE.”
ROBBY NAISH
Hey guys. Firstly, there’s few brands in the wind and watersphere that have such a rich heritage as Naish. What’s the secret to staying so relevant in the industry for so long?
RN: There is not really any secret. I grew up in Kailua, Hawaii and spent much of my childhood at the beach, thanks to my dad who was a surfer and Hobie cat sailor. I surfed and sailed as a kid and began windsurfing when I was 11. Pretty much everyone at Naish has a similar story of falling in love with one form of board riding or another. The Naish company has grown out of our passion for wind and waves. Living here in Hawaii, especially on the North Shore of Maui, provides the perfect opportunity to harness wind and waves. There has always been a spirit of experimentation here, where we are constantly evolving and looking at ways to further enjoy the incredible conditions that we have available. That led us from the constantly developing world of windsurfing products, to kitesurfing in 1999, to SUP in 2007, to foiling in 2017 and wingsurfing in 2019. Commercial viability has always been a secondary benefit to developing equipment for ourselves to ride in the beginning. Passion and love for board riding would be our secret, if there was one.
