Mollie Makes

KNOW YOUR AUDIENCE

Once you’ve got a good idea of who you are as a brand and how to put that across, the next step is understanding your target market – who your potential buyers are.

While it’s nice to think that anyone could shop your products or services, the

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Eco Notes
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A NOD TO Spring
■ Wool beret ■ Tracing or scrap paper ■ Small, sharp scissors ■ Dressmaking pins ■ Tailor’s chalk ■ Tacking thread (optional) ■ Sharp, large-eyed needle ■ Six-stranded embroidery thread to match the colour of your beret ■ Ball of contrasting woollen
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Mollie Makes
EDITORIAL Editor Gail ShortlandArt Editor Sarah MaloneCommissioning Editor Nina DyerProduction Editor Lara Watsonmollie@ourmedia.co.uk ADVERTISING Call: 0117 300 8206Senior Advertising Manager Penny StokesClient Partnership Manager Beckie PringSen

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