A BOAT FOR ALL REASONS
Around half of new Riviera yacht buyers have previously owned a Riv at some point, and a large proportion are trading straight out of one into another. Many of these owners are upgrading to a larger vessel.
This level of loyalty is a remarkable achievement. It shows that owners are happy with their original choice and it’s recognition of the brand's continual development that there is enough of a difference to trade up after a few years.
Riviera, one of Australia's most successful boat brands, is built on the Gold Coast but delivered to a world audience, particularly in the USA. Within days of its launch, the latest 50 was packed on a ship for debut in America, where demand for the marine lifestyle is running at a new high.
Perhaps surprising in our COVID environment, the new boat is the second release within a few months and joins the 64, 68 and 72 in the Sports Motor Yacht range.
The latest Sports Motor Yacht derives a hull from the 505 SUV single level sports boat, but blends in a sophisticated mix of boating styles into a competent all-rounder. For many, the 50 will be a step up from a smaller vessel, but it is still sensibly sized to be easily managed by a couple, even those new to boating.
“Riviera envisions the SMY range in a new class of its own, combining
