MODELLING A BOLD NEW LOOK FOR 2020 THE FASHION AWARDS GO DIGITAL TO CELEBRATE AN INDUSTRY THAT HAS EMBRACED CHALLENGES AND CREATIVITY
‘The fashion industry has been hit harder by the impact of Covid-19 probably than any other industry. When retail around the world closed there was tumbleweed rolling down every high street. Consumer habits changed overnight: there were no dinner or cocktail parties, no need to get dressed up to go to work. It had a huge impact on sales as well as the supply chain, from factory workers to the demand for raw materials.
Last year we contributed £35bn to the GDP, and estimates are that it will be put back to £26bn.
When Fashion Week season arrived in September we’d come out of lockdown and had Government approval for shows to go ahead; many designers felt that it wasn’t the time to host a fashion show, bringing large groups
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