Jaguar World

Factory outlet

IT TOOK just nine years, from 1951, for Jaguar to use up all the available space at its Browns Lane assembly plant, the former shadow factory in Allesley (where Daimler had previously built aero engines and military vehicles during WW2).

As the local council no longer allowed industrial development in the increasingly residential area, Jaguar chairman Sir William Lyons investigated alternative options, solving the problem in his typically straightforward approach.

On 26 May 1960,

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