ROAD-TRIPPING THE LONELIEST HIGHWAY IN AMERICA

Life magazine was the first publication to give Nevada’s Highway 50 the name “Loneliest Highway in America,” back in 1986. The Nevada Commission on Tourism, however, was really the one to make it stick, thanks in part to its marketing campaign that included creating a Highway 50 Survival Guide, and in part to the large roadside highway signs reminding you mile after mile that you were out here... alone. A certificate was even created, and signed by the Governor of Nevada, that you would receive if you completed the route (this is still available today). Thanks to all of that, what began as a fun moniker has now become a well-known slogan for a road that stretches just over 400 miles between the cities of Fallon, Nevada, and Delta, Utah.

After conquering the road with my partner, Luke, I can easily say that Highway 50 is indeed one quiet, desolate stretch of road. But don’t let that description make you