FROM FAMILY BUSINESS TO GLOBAL BRAND
Raben Group has branches in 13 European countries, employs a total of 10,000 employees, and dispatches over 8,500 trucks on the road each day. However, it all started really inconspicuously, with a small Dutch family business. Today, the values characteristic of family-owned organisations are still important for the company, a fact that fosters employee engagement and customer loyalty to the brand. It also facilitates expansion into foreign markets.
“A family-owned company has an advantage over other businesses because it treats customers and employees as family members. That is why we offer logistics ‘with a human face’. Partnership and loyalty fit this style of cooperation. We have many long-term customers. Their business has been changing over the years and we adapt to them. We are partners and together we respond to the challenges which emerge. We also grow together. This constant development is inscribed in the DNA of our company,” says Ewald Raben, CEO Raben Group. –
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