Rising to the Top
In the heyday of the development of our interstate highway system, increasingly more people took to the road in automobiles. From the 1940s to the 1960s, millions of people enjoyed driving and included commuting workers, salesmen, service people, truckers and vacationers. During these decades, Dinah Shore’s “See the USA in your Chevrolet” is exactly what took place.
As the interstate system grew, so did the businesses offering amenities to travelers.
Thousands of diners and truck stops were built to keep up with demand created by the ever-growing numbers of drivers, who would stop there along their journeys for a meal and coffee, which was a diner staple. When customers were served coffee or tea, it was usually accompanied by a little crockery container filled with cream.
