WHO’SOLD?
It was the moment of truth: âIâm just quickly helping an old uncle and auntie here with their car that has broken down,â the youngster on his motorbike told his friend over the phone.
Our car had stopped dead, and was refusing to budge, right across the road from the undertaker(!) as we drove into Oudtshoorn on our way to the sea. And I was an old auntie.
Auntie. Thatâs what my brothersâ and sistersâ children and their generation call me and I donât mind it at all. But âold auntieâ? Never. I will rebel against that for sure.
Luckily I find myself in excellent company. Positive ageing was highlighted at the Global Wellness conference in Singapore at the end of 2019 as one of the 10 biggest wellness trends. In the report that followed the conference, âThe Future of Wellness 2020â, the main spotlight was on the trend of circadian health (good sleep*), with the next biggest one being described in a piece titled âAging Rebranded: Positively Coolâ by Rina Raphael.
Ageism was the last bastion of all the stereotypes that have tumbled in the past five years. And itâs going to cost those who donât take notice of it dearly, writes Amelia Hill in The Guardian. According to research by the International Longevity Centre (ILC-UK) in Britain, ageism could cost the fashion industry a dizzying ÂŁ11 billion (more than
