Tatler Hong Kong

A WRISTED DEVELOPMENT

It’s enough to make even an old-school ad man in the Don Draper mould weep into his Manhattan, the way many watch brands persist with a 1950s ‘random star wearing the product’ approach to celebrity endorsements. Certain watchmakers, however, are going out of their way to cement more meaningful marketing match-ups.

Certain watchmakers are

You’re reading a preview, subscribe to read more.

More from Tatler Hong Kong

Tatler Hong Kong3 min read
Threading Wonders
In the kaleidoscopic realm of haute couture, where creativity and imagination know no bounds, Gaurav Gupta sets himself apart with a design language rooted in surrealism and fantasy. “What is amazing about being from somewhere like India is that you
Tatler Hong Kong4 min read
A Higher Calling
Twelve years ago, Alia Eyres, who was then a corporate lawyer in a large global firm in Hong Kong, experienced an epiphany. “I still remember the moment,” she recalls. “I was in a coffee shop in Pacific Place and I was waiting for my coffee and readi
Tatler Hong Kong1 min read
The Last Word
First impression of Hong Kong when you arrived in 1961? So busy; what was nice about it was that there was no MTR, so you had to take the ferry and walk. Favourite Hong Kong building? HSBC Favourite thing to do in Hong Kong? Crossing the harbo

Related Books & Audiobooks