NZ Marketing

BREAKING THROUGH THE CHINESE WALL

When the Chinese Herald took out the ‘Best Medium/Large Business of the Year’ award at the Newmarket Business Awards 2018 in June this year it was just one more accolade in a procession of acknowledgements for Chinese Herald owner Lili Wang.

From the time this successful entrepreneur arrived in New Zealand 26 years ago as a young international student with a big suitcase and even bigger dreams, through to her acquisition of The Chinese Herald in 2015, Ms Wang has contributed greatly to the bringing together of the local Chinese community with the country they have chosen.

Many astute advertisers and marketers have already recognised the opportunity the Chinese Herald and its associated platforms afford them in their desire to tap into a burgeoning, high value market sector,

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