FEELING THE TIDE

Graduating from the University of Waikato in 1985 with a bachelor’s degree in management studies before taking his first job at Unilever in 1986, it was a time of big moves for Bowler. He strutted his stuff in marketing and in fast-moving consumer goods in New Zealand and the UK.

During the 1990s, his career evolved, first leading the Cadbury and Air New Zealand international accounts at DDB, before a stint working