DELIVERING BETTER VALUE, EVERY DAY
We’re not having a sale.
The Challenge
The Warehouse has always been recognisable to Kiwis as a low-price general merchandise retailer. When the doors first opened in 1982, it broke the stranglehold of established retailers and made affordable products available to the average New Zealander. The longstanding tagline ‘Where everyone gets a bargain’ is deeply ingrained in the New Zealand psyche as
