REVOLUTION DIGITAL

THE IBE FACTOR

“I like jogging and growing organic vegetables.”

Oddly mild words coming from an individual who is today known to have created one of the most rugged wristwatches the world has ever known. But this was how the man — now the research and development chief engineer of Casio Japan — chose to describe himself when a curious enquirer asked about his interests outside of his profession during an “Ask Me Anything” session on Reddit back in July 2013.

The person in question is Kikuo Ibe, better known to us as the creator of Casio’s G-SHOCK. The story goes that years ago, while on his way to work, the watch that Ibe-san had on his wrist dropped to the ground and was completely destroyed. That watch happened to have been a precious gift he had received from his father.

If you’re wondering what

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