REVOLUTION DIGITAL

THE WHIRLWINDS OF CHANGE

Before I begin this piece, I have to offer a confession: I’ve always had a very soft spot for Breguet’s watches, because it was one of the first high watchmaking brands I encountered as a young man writing about watches around 14 years ago. It’s difficult to put a value on an impression (as digital agencies will know), but the impact the brand had on my opinions of what constituted artistic and high watchmaking was immeasurable.

Today, Breguet is a different company, with the same values terms for those of you unfamiliar) of what’s now considered an essential in watchmaking.

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