A. LANGE & SÖHNE: GREATER THAN THE SUM OF ITS PARTS
In 1896 Henri Mazel applied the term la synergie sociale in his argument against Darwin’s theory of evolution, which he felt did not take into consideration “social love,” or the capacity for two human beings to, together become greater than the sum of their individuality. Anyone seeking proof of Mazel’s definition for social synergy need only look at the relationship between Wilhelm Schmid the CEO of A. Lange & Söhne and his wife Yvonne.
Because it is not every spouse that shares your passion for vintage automobiles so sincerely that she will accompany you in an open-top AC Bristol, navigating flawlessly in the middle of the bone chilling British rain. Yvonne Schmid laughs about this as
