10 THINGS YOU NEED TO KNOW ABOUT... THE TRIUMPH STAG
The words ‘Triumph’ and ‘Stag’ are so inextricably linked that it may surprise some people to learn that as a concept, it did not originate from Canley. Instead it began life as a styling exercise by the gifted Giovanni Michelotti in Italy, intended as a show car to demonstrate his creative skills and prototype production abilities. It was, though, based on a Triumph 2000 saloon, not surprising really since Michelotti had become Triumph’s go-to stylist ever since he had dug them out of the small-car mire by styling what became the Herald. Then the Spitfire, the GT6, the 2000 saloon, the TR4, the 1300FWD...
However, when Triumph boss Harry Webster saw the graceful lines of the 2+2 convertible early in 1966 during a visit to Turin, he liked it so much that he exercised Triumph’s option to buy the design and Michelotti never did get to display his creation in public. The car then had a rather protracted development before going on sale in 1970. That delay is
