In it to win it
The opportunities for Australian architecture practices working internationally are huge and more should be tackling it. This is true not only because the best of Australian architecture can stand up to the best in the world, but also because Australians’ way of doing business – our culture – is appreciated everywhere.
How does an Australian practice begin to consider working internationally? In order to succeed, it is vital that firms are strategically, organizationally and financially prepared.
Strategy
Practices must have a clear strategy to which all of the leadership team adheres. This
