NOT SO RUSTY
collecting litter—they’re also gathering data. This summer, the city completed installation of 1,200 smart garbage cans that use sensors to alert sanitation workers when they’re almost full. The city expects them to cut
46 uncommon
WHEN ELECTRONIC ARTS NEEDED TO REBR AND ITS $2 BILLION soccer vedio game FIFA after a financial dispute with the global sport's governing body, it tapped the London-based agency Uncommon for the job—perhaps the most daunting marketing challenge of la
