THE SCANDI WAY
May 08, 2019
4 minutes
WORDS BECKY DONALDSON
PHOTOGRAPHY
HELLE MOOS
When fashion designer Malene Oddershede Bach describes her latest collection, it’s easy to visualise her polar opposite worlds colliding. She grew up as a tomboy on a farm in Denmark, but now the designer runs her fledgling fashion label in London’s Stoke Newington – where she also manages a photographic studio with her fiancé, a builder by trade.
When many designers talk about how they entered the fashion industry, it often seems like it chose them, rather than the other way round. This also applies to Malene. “I launched originally because I was accepted on [Vauxhall Fashion
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