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  • Maxim

    The Kings of Custom

    Jan 07, 2020 3 minutes
    Text by JARED PAUL STERN

    pike Lee and Lenny Kravitz are not ordinary men, nor would we ever expect them to wear ordinary watches. To say that they are individuals who put their unique stamp on everything they touch is understating the case. Even a rare vintage Rolex Daytona would be a bit too quotidian a timepiece for a pair of idiosyncratic geniuses and true icons who have had such a profound effect on our culture. A unique, bespoke Rolex Daytona with one-of-a-kind design details that acts as both an homage to classic watchmaking and

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