The Missing Buyer | Rural Demand
8.8 per cent: The decline in consumer spending in rural India in 2017-18.
The government seems to be in a hurry to reject the findings of a survey on household consumption expenditure for July 2017-June 2018, which showed consumer spending falling for the first time in over four decades. However, all indicators seem to suggest continuing consumption distress. According to media reports, the survey-'Key Indicators: Household Consumer Expenditure in India',
