The Hundreds' first-ever fashion show hands a megaphone to indigenous streetwear brands
by Adam Tschorn, Los Angeles Times
Oct 18, 2019
4 minutes
After more than a decade and a half of holding the catwalk scene at arm's length, L.A.-based streetwear brand the Hundreds staged its first runway show Sunday night on the steps of City Hall in downtown Los Angeles. It wasn't as part of the L.A. Fashion Week calendar though. Nor was it a buy-in to runway-show hype.
Part of the city's official Indigenous Peoples Day celebration, it showcased the label's collaboration with four indigenous-owned streetwear brands operating as a collective called Obsidian.
"When we started this company 16 years ago, the understanding and perspective of what streetwear was was wholly distinct from
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