ASMR: YouTube Craze Or Real Scientific Response? One Researcher Says Both
Feb 20, 2019
2 minutes
ASMR, or autonomous sensory meridian response, seems to be popping up everywhere — from Zoe Kravitz’s Super Bowl commercial to Cardi B’s self-professed bedtime routine. People who experience ASMR say certain sounds give them pleasurable brain shivers, and one scientist says her research is beginning to confirm that.
You’re reading a preview, subscribe to read more.
Start your free 30 days