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    'They're still outsiders': What Netflix's release of 'Roma' says about its movie business strategy

    by Ryan Faughnder and Josh Rottenberg, Los Angeles Times Dec 03, 2018 5 minutes

    Alfonso Cuaron's critically acclaimed film "Roma" - an intimate, black-and-white, Spanish-language feature about a middle-class Mexican family and their live-in nanny - seems an unlikely candidate for the role of Hollywood disrupter.

    Nonetheless, the $15-million awards contender, which Netflix Inc. released in a handful of theaters just before Thanksgiving, has become a flash point in the contentious debate over the future of film distribution.

    "Roma" was released in theaters three weeks before it becomes available to Netflix subscribers on Dec. 14, an unprecedented move for a company that has traditionally eschewed the idea of releasing movies in theaters before they are available to subscribers on its streaming platform.

    Facing rising competition from Disney and other media giants entering the streaming business, Netflix is increasingly eager to lure filmmakers who want their movies to be shown on a big screen and get awards recognition.

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