Los Angeles Times

L.A. Auto Show 2018: America can't get enough pickup trucks

LOS ANGELES - U.S. auto sales this year are expected to be little changed from 2017, but one segment's sales keep climbing: pickup trucks.

Americans' love affair with the pickup shows no sign of waning even as many other consumers shift from sedans to crossovers and sport utility vehicles, and from vehicles with gasoline-powered combustion engines to electric and hybrid power.

That's one reason the L.A. Auto Show, which opens its 10-day run Friday at the Los Angeles Convention Center, will showcase a wide variety of truck brands and the return of some nameplates from the past, including the Ford Ranger and, reportedly, a new Jeep pickup.

"There is a consumer awareness of environmental friendliness and fuel efficiency, but we still love our trucks," said, the auto pricing and information site.

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