The Atlantic

What Sarah Palin Saw Clearly

Her 2008 vice-presidential run—built on divisive, personality-driven populism—was a harbinger of things to come.
Source: Jonathan Ernst / Reuters

Ten years ago, we first met Sarah Palin, then the governor of Alaska, for a series of TV interviews. At the time, Palin might not have been able to name a single newspaper or magazine—but she did read where the electorate, at least a significant part of it, was moving. Her candidacy revealed that long-standing political norms were being pushed aside by a new style of divisive, personality-driven populism. A decade later, it’s clear that Palin was more than a historical footnote; she was the harbinger of things to come.

In 2008, John McCain wanted to change politics with his selection of a running mate; his idea was to pick Joe Lieberman, an independent senator who caucused with the Democrats. According to aides, McCain wanted to confront

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