Amazon's $15 Minimum Wage Is a Brilliant Business Strategy
Why increasing the pay floor —and urging the federal government to do the same—is a moral and strategic masterstroke by Jeff Bezos
Amazon announced on Tuesday that, starting November 1, it will increase minimum pay for all full-time, part-time, temporary, and seasonal workers to $15 an hour. The company says this will raise wages for more than 250,000 employees, including those at Whole Foods, and perhaps another 100,000 seasonal workers the firm expects to hire during the holiday season. The company said it will also lobby the federal government to raise the national minimum wage to $15, a longtime target for retail and fast-food workers.
The move offers a kind of Rorschach test for analysts and partisans. There are at least three different theories
