The Billy Goat curse of wedding dress shopping? Co-owner's fiancée is on the hunt

CHICAGO - Surely, Boriana Tchernookova thought after her 2016 engagement, it couldn't be that hard to find a wedding dress. After all, she didn't need a lavish ensemble.

But Tchernookova soon became entrenched in a machine familiar to many: wedding planning.

Thus began years of dress searching for this would-be bride. Tchernookova didn't want wedding dress shopping to take this long; she didn't want to keep postponing nuptials for a fashion item she wasn't even that particular about. But she felt stymied at every step.

"I didn't realize a dress takes so long to make," she said. "I thought you just go