A new VC firm will invest in your startup — and pay for you to get therapy and acupuncture
SAN FRANCISCO — This is the land of Soylent and productivity hacks, a place so work-obsessed in some quarters that “hustle” is half-seriously described as the dominant religion.
Now, a new venture capital firm here is betting that overworked, unhealthy startup founders are bad for the bottom line.
When Alpha Bridge Ventures writes a check to a portfolio company, it will come with some unusual conditions. CEOs will have to seek concierge professional services to make sure they’re hitting goals like sleeping enough, working out, or eating right — and the VC firm will pay for all of it. Founders could get blood tests or acupuncture. Others might try yoga or a massage. And some will go to therapy.
No specific service is mandatory, but Alpha-Bridge-backed founders will be expected to try something. For each portfolio company, the firm plans to fund
