Updates from the MIC alumni
Apr 09, 2018
2 minutes
Starbucks
Milestones The coffee giant has teamed up with Chase to launch its first credit card. The Starbucks Rewards Visa allows users to earn and redeem points for food and drinks. The card expands Starbucks’s already-powerful loyalty program, which has more than 14 million members.
Challenges The loyalty push comes as the company faces lower-than-expected same-store
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