GOOGLE BACKUP AND SYNC: WORKS BEST FOR THOSE ALREADY TIED INTO GOOGLE’S ECOSYSTEM

Google’s new Backup and Sync (15GB free; larger storage options available for a fee) software tries to leverage Google’s existing Google Drive and Google Photos products by adding a file-backup option. It has a lot of limitations, but two key advantages. First, it’s simple. Second, it works with Google’s free storage tier and all its paid tiers for Google Drive, which is reasonably affordable.

Simplicity in file backups helps ensure that people actually back up their files. Nearly every day, I hear a tale. Or, if they want more control over encryption and where files are placed,  or .