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    Apple and Shazam: It’s not just about identifying songs

    by MICHAEL SIMON Jan 19, 2018 4 minutes

    Shazam was a true gamechanger as one of the first apps to appear in the App Store back in July 2008. With just a tap, Shazam could identify nearly any song you heard without needing to know anything about it. Shazam was a magical app that I used to show off my iPhone, and unlike all those other apps whose novelty wore off in just a few weeks (anyone remember iBeer?), Shazam has only gotten better over the years.

    Apple has long partnered with Shazam to power Siri’s song identification service, but now the Cupertino giant  that it is buying the company outright for a cool $400

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