'Giving Tuesday' Is No Match for Black Friday
Charities want to reserve a day for donating at a time of year when people are buying more stuff.
by Helaine Olen
Nov 28, 2017
3 minutes
First, there was Thanksgiving. Then, a few decades ago, Black Friday came along. Next came Cyber Monday, which debuted in the ‘00s. Then, a few years ago, came a day decidedly not about consumption: Giving Tuesday, a “global day of giving” that is celebrated (mostly on social media) the Tuesday after Thanksgiving. Allison Janney celebrates it. So do Bill Gates, Jill Biden, and a host of other other public figures.
Last year, charities big and small
You’re reading a preview, subscribe to read more.
Start your free 30 days