Question and answer with Clippers owner Steve Ballmer
HONOLULU - Clippers owner Steve Ballmer is a visible presence at most Clipper home games. He's animated, vocal and seems to take every point personally. He doesn't speak to the media very often, but here, in a wide-ranging interview with The Los Angeles Times, he addresses many of the topics that Clippers fans want to know about.
The questions and answers were edited for brevity and clarity.
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Q: Are you happy with your marketing efforts in the Los Angeles market and do you believe you've made inroads on the Lakers?
A: I think we have an opportunity to really refine and position what we stand for and where we're going. Obviously there are storied programs. ... UCLA basketball is easier for me to point to than some of the other pro teams (laughing). And we haven't had that success. There's a what-have-you-done-for-me-lately (mentality). I think we're on a good path. ... We're a little grittier. I think it's
