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Pop Hitmaker Cashmere Cat On 'Stumbling Upon Something New'

The Norwegian producer has made beats for artists like Kanye West and Ariana Grande. For his debut album, 9, he says he wanted to recapture the feeling of discovering his own sound for the first time.
Magnus August Høiberg, better known as Cashmere Cat, is the producer behind hits like Kanye West's "Wolves." <em>9</em>, out now, is his first solo album.

Cashmere Cat is one of the most sought-out pop producers in the world. His beats have made hit songs for artists like Kanye West, Ariana Grande, Selena Gomez and Charli XCX. His solo shows sell out. For the longest time, however, he did everything in his power to stay out of the spotlight.

So who is Cashmere Cat? His name is Magnus August Høiberg. Høiberg, 29, grew up in the city of Halden, Norway (population: around 30,000). When you watch him perform as Cashmere Cat, it is a spectacle. He does not speak during his shows, he wears oversized jumper jackets in bright colors and his long, blond hair covers his face. But in person, Høiberg is just the opposite: talkative, honest, friendly and even silly — singing, imitating sounds and cracking jokes.

Høiberg sat down with NPR to talk about his debut album, . Hear him discuss the album and his collaborations at the audio link, and read on for longer excerpts of the conversation.

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