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  • Fast Company

    The girl next door breaks the mold

    Oct 17, 2016 1 minute
    Share tactics Gutowski is a master of turning ordinary events, such as her nightly bedtime routine, into YouTube gold.

    Eva Gutowski

    Age

    22

    Audience

    Instagram: 4.6 million; Twitter: 2.2 million; YouTube: 7.1 million

    Specialty

    Lifestyle vlogs; fashion ’grams

    Recent hit

    A YouTube tutorial on how to up your back-to-school-supplies game using DIY craft techniques (1.4 million views)

    As comfortable playing

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