About this series
Learn the secrets of search engine optimization from an insider SEO specialist in this practical, engaging guide. Walk through the exact steps to get your website ranking to the top of Google, driving hordes of targeted traffic to your site or online business.
In this latest book in the "Funny You Should Ask" series, Culwell boils down her two decades of corporate SEO experience into an accessible, enjoyable read. With humor and plenty of real-world examples, she makes SEO concepts simple to grasp for beginners while sharing the latest advanced tactics for ranking pros.
In this book, you'll learn how to research high-value keywords, optimize on-page elements for search spiders, generate authority backlinks, track website progress, and more. From conducting a competitive analysis to leveraging AI tools to avoiding tricks that might anger Google, this guide details every aspect of ethical, sustainable search optimization. The author's proven organic strategy lifted a major healthcare website to #1 in its industry for 17,000+ keywords.
Now she levels the playing field, empowering individuals and small companies to get big results by optimizing for the world's largest search engine. If you are ready to send targeted traffic to your online destination and watch your rankings and revenue grow, this is the complete SEO education you need to make it happen.
Titles in the series (5)
- Funny You Should Ask How To Make A Website: The 100% Not Boring Guide to Setting Up Your Website With Wordpress
1
Who needs a website these days? Let's see-- are you a human person existing in the world and breathing oxygen? If so, you probably need a website. In this guide, Lori Culwell (author of several other exciting books about websites) will break down the website building process step by step, stopping along the way to make you laugh.Here’s what this guide covers: 1. Keyword research, which you should totally do before you start any project, unless you want Google to completely ignore your website.2. Buying domains. You are probably overpaying. This is not your fault.3. Picking the right kind of hosting (no matter what hosting company you use). There is one obvious choice that will save you a ton of money.4. Installing Wordpress on your domain, unless you would rather pay someone $1,000 to do this for you. Oh, and did you know that there is absolutely no need for you to code your own website anymore? In fact, Google would prefer if you did not.Setting up your Wordpress installation so that your website does exactly what you want it to do.Coming up with things to write about that will actually get your website to rank in Google. The overall purposes of this guide are: 1) to teach you a bunch of stuff about websites that will actually save you a ton of money, both now and over the years, whether or not you choose to work with designers and developers, and 2) to make you laugh along the way.What this guide is NOT going to teach you: This is not a web design guide. Themes (both paid and free) will be discussed, but you are encouraged to take all the money you saved during this setup process and hire someone to make your website look exactly the way you want it.This is not a hard-core developer guide. That is to say, you don’t have to know how to code anything to get through this book, and you are not going to learn that.
- How to Self-Publish a Book: Getting Your Book Out There on Amazon and Beyond
2
Learn How to Publish Your Book! If you've dreamt of holding your book in your hands, sharing it with friends, or even selling it to people across the country and the world, this guide is for you! Amazon best-selling writer Lori Culwell (author of the Funny You Should Ask guides, as well as the novel Hollywood Car Wash, and a ton of other books) breaks down the self-publishing process step by step, making you laugh along the way.
- Funny You Should Ask: How to Market a Book: The Hilariously Detailed Guide to Author Marketing and Book Promotion
3
Finished your book, but don’t know where to start with the marketing? The answer is: here. You start with this book. In Funny You Should Ask: How to Market a Book, Amazon bestselling author Lori Culwell provides a start-to-finish blueprint for getting your book out there in a big way.. You'll discover what goes into an ideal author platform, how to optimize your book’s metadata to show up in the Amazon algorithm, and all the steps of a perfect book launch. In Funny You Should Ask: How to Market a Book, you’ll learn: — How to get your head on straight when it comes to marketing your work. — What to put on your website — What to put on your social media — How to claim your work on book sites — What to look for in a competitive analysis — Why it’s so important to be super-specific about your genre/ subgenre — How to research keywords and categories — How to get reviews — How to get people onto your email list (newsletter) and what to say to them once they’re on there — What “promo stacks” are, and how to make them work for you — What Amazon’s “honeymoon period” is and what it has to do with your book And so much more!
- Funny You Should Ask: How to Sell More Books: The Missing Piece of Your Author Marketing Strategy
4
Learn How to Grow Your Fan Base! Who needs an email list? The answer is: you. The most important asset in any working author’s life is their email list, period, full-stop. Imagine launching a book and having it be successful right after you announce it, without ever having to beg for reviews, bribe your friends, or pay for advertising! When you have a strong email list of people who love your work, that can be your life. And with the tools and skills you’ll learn in this short guide, you’ll be able to do just that! In this guide, Amazon best-selling writer Lori Culwell (author of the “Funny You Should Ask” guides, as well as a ton of other books) breaks down why you need a list, where to sign up for the right email service, and how to set up the “missing piece” offer that will start growing your fan base right away (like, today)! In Funny You Should Ask: How to Sell More Books, you’ll discover: Why you need a list Definitions of some jargon from the email marketing industry Pros and cons of three services (all free!) What to give away How to set up your offer and where to put it And much, much more! Plus, you'll receive a BONUS free book that will help you set up your author website if you don’t have one already. Whether you’re an author with a whole series out already or you’re about to publish your first book, this guide will help you put everything in place so you don’t have to start over with each and every launch. Get your copy of How to Sell More Books today! Just scroll up to the top of the page and click the "BUY NOW" button! Part of the “Funny You Should Ask” series, in which Lori Culwell makes everything easy to understand in her trademark “snarky yet informative” style!
- Funny You Should Ask: How to Do Search Engine Optimization
6
Learn the secrets of search engine optimization from an insider SEO specialist in this practical, engaging guide. Walk through the exact steps to get your website ranking to the top of Google, driving hordes of targeted traffic to your site or online business. In this latest book in the "Funny You Should Ask" series, Culwell boils down her two decades of corporate SEO experience into an accessible, enjoyable read. With humor and plenty of real-world examples, she makes SEO concepts simple to grasp for beginners while sharing the latest advanced tactics for ranking pros. In this book, you'll learn how to research high-value keywords, optimize on-page elements for search spiders, generate authority backlinks, track website progress, and more. From conducting a competitive analysis to leveraging AI tools to avoiding tricks that might anger Google, this guide details every aspect of ethical, sustainable search optimization. The author's proven organic strategy lifted a major healthcare website to #1 in its industry for 17,000+ keywords. Now she levels the playing field, empowering individuals and small companies to get big results by optimizing for the world's largest search engine. If you are ready to send targeted traffic to your online destination and watch your rankings and revenue grow, this is the complete SEO education you need to make it happen.
Lori Culwell
Lori Culwell is the founder and president of Get Creative, an internet consulting firm whose clients include Johnson & Johnson and Apple among others. She has contributed to Salon.com and the San Francisco Bay Guardian and divides her time between New York and Los Angeles.
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