For our last episode in this series David is joined by Helen Lewis to discuss Mesmerism – aka animal magnetism – an eighteenth-century method of hypnosis for which great medical benefits were claimed. Was its originator, Franz Mesmer, a charlatan or a healer? Was his movement science or religion or something in between? And what can it tell us about twenty-first century phenomena from online social contagion to hypnotherapy? To get two bonus Bad Ideas episodes – on Email and VAR – sign up now to PPF+, where you will also get all our past and future bonus episodes plus ad-free listening www.ppfieas.com Coming next: The Great Political Fictions resumes with Middlemarch, the greatest of them all. Hosted on Acast. See acast.com/privacy for more information.