943: Matt Ginella, TV personality from The Golf Channel and The FirePit Collective, discusses his obsession with L.A.B. Golf and his journey to uncover the story behind the company. Matt's interest in L.A.B. Golf was sparked when he witnessed Lucas Glover's success with the putter. He explains how his interviews with Sam and Bill Presse, the inventor of The Revealer, revealed the fascinating history of L.A.B. Golf. Matt also discusses the influence of Vaughn Taylor, Kelly Slater, and Adam Scott in the L.A.B. Golf story. The podcast series is described as an audio book, with each episode weaving together multiple voices to create a compelling narrative arc. This conversation covers a range of topics, including the importance of reporting and authenticity in broadcasting, Kelly Slater's influence on golf, the success of L.A.B. Golf and the importance of tour recognition, the marketing of golf putters and the concept of “letting go of control to gain control”, the transformation of Lucas Glover and the power of never giving up. Fred and Matt also get some quick hits on golf courses in Northern Ireland that will be played on the Golf Smarter Royal Adventure in July. TakeawaysMatt Ginella's obsession with L.A.B. Golf was sparked by Lucas Glover's success with the putter.The podcast series on L.A.B. Golf is like an audio book that weaves together multiple voices to create a compelling narrative arc.The interviews with Sam Han and Bill Press revealed the fascinating history of L.A.B. Golf.The influence of Vaughn Taylor, Kelly Slater, and Adam Scott played a significant role in the L.A.B. Golf story. Authenticity and thorough reporting are essential in broadcasting.Kelly Slater's influence extends beyond surfing and has had an impact on the highest level of golf.Letting go of control can lead to better performance and results in golf and other aspects of life.Lucas Glover's story is a testament to the power of perseverance and never giving up.     ***Summary was AI generated from riverside.fm, our recording platform.This is an invitation for you to join host Fred Greene and other Golf Smarter listeners for a once in a lifetime Golf Smarter Royal Adventure to Northern Ireland! We're playing 5 rounds over 7 days including:     • Royal County Down GC - Ranked as the #1 course in the world!     • Royal Portrush - Host of the 2025 Open Championship!     • Ardglass GC - One of the most beautiful courses you'll ever see!     • Royal Belfast GC - Home to the oldest clubhouse in the world!     • Ballyliffin GC - Recognized as the finest links course in Ireland!Deadline to sign up is May1, 2024. Golf Smarter listeners get an additional £200 off! There's only room for two foursomes, so bring a friend to share a room for greater savings. To learn more and register please visit tmigolf.com/golfsmarter . Price includes golf, 7 nights accommodations, meals and ground transportation. Not included are airfare, gratuities, and caddies.  This week's episode is brought to you by PXG! Game changer has been thrown around so much, it’s lost its meaning. I was impressed with the results of my fitting and think the P X G Driver will be a game changer for me. Check it out for yourself. Learn more and get free shipping on all equipment at PXG.com/golfsmarter and use code golfsmarter at checkout. That’s PXG.com/golfsmarter, code golfsmarter for free shipping on all equipment.This week’s episode is sponsored by PutterCup! Go to puttercupgolf.com and use code GOLFSMARTER to get 20% off your order.  And combined with the discount you get with the Pressure Putt Combo, you’ll really save! Go to puttercupgolf.com and use code GOLFSMARTER to get 20% off.This week’s episode is sponsored by Indeed. Please visit indeed.com/GOLFSMARTER and get a $75 SPONSORED JOB CREDIT. Terms and conditions apply.This week’s episode is also brought to you by Modern Mammals. Go to modernmammals.com and use code GOLFSMARTER (*one word) for 10% off. Two ways to become a Golf Smarter Ambassad