Scuba diving is a sport but also at the end of the day, a business. In this episode, I sit down with Business Of Diving Institute Founder and Author, Darcy Kieran. I speak with him about his early days in the industry, the positives and negatives of owning a dive shop, the lack of data throughout the industry, advice for people getting into the business, why he founded the institute, and much more. Please enjoy.Website:https://www.businessofdiving.com/