“You can work smarter not harder, but you have to work hard in order to work smarter.” Today, join Alex (@AlexHormozi) as he guests on Iced Coffee Hour to his unconventional perspectives on entrepreneurship, success, and achievement. He sheds light on his unique strategies that transformed struggling gyms into prosperous businesses and his journey towards building a billion-dollar brand. Alex challenges widespread beliefs around personal development, emphasizing the role of consistent action and mindset over mood. He also exposes the intricate relationships between doing, being, and having, stressing the importance of action irrespective of one's current mood. This is part 1 of the interview.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Follow Iced Coffee Hour on:➤ Instagram | Apple | Spotify➤ Check out the video episode on YouTube!Timestamps:(2:00) - Dealing with insults and negative perceptions(5:54) - The journey of entrepreneurship and business success(7:57) - The art of acquisition and business growth(21:12) - The power of branding and perception(31:27) - The importance of taking action in business(33:28) - The role of deprivation and motivation in success(36:51) - Billionaire ambitions and impactful content(42:57) - The concept of future self and motivation(48:56) - The importance of mindset and overcoming labels(54:14) - The power of doing and winningFollow Alex Hormozi’s Socials:LinkedIn  | Instagram | Facebook | YouTube  | Twitter | Acquisition