Is talent inherited, or is it something you can learn? You can say it's a little bit of both. And today's guest is here to show how your environment and desire to learn significantly impact how you find your place in the world.NC Shop Talk welcomes Rob Ida, an absolute icon in the custom vehicle industry. With over 40 years of experience, Rob has transformed dozens of high-end vehicles into award-winning showstoppers. You can say that the fondness for vintage cars runs in Rob’s genes, and he is destined for automotive greatness from the very beginning.His passion for impeccable design and craftsmanship started at age seven. Growing up in his father’s autobody shop, Rob developed a love of cars and the ability to bring them back to life. His father, Bob, was a Hot Rodder and Racer since his teens, as he built a 409 Powered 34 Ford, Willys Gasser, and Hemi Healy. Together, they collaborated and built cars for decades.Join Mal and Rob as they discuss what it's like to come from a family of skilled craftsmen and be able to create masterpieces throughout your life. “When you try to make every part the star of the show, you have a circus act when you've done that. There are too many stars in the show. You don't want that.” – Rob IdaIn This Episode:- Exciting news and events to look out for- Who is Rob Ida, and how did he end up in the automotive industry?- How Rob developed his skill and unique design style - Rob's thought process when doing car restorations- Customizing cars for Ford- The best of the best in the custom car industry- Mal puts Rob on the Rapid Fire HotseatAnd more!Names & Events Mentioned:- Courtney Hansen (Ride of Your Life)  - https://www.instagram.com/courtney_hansen/- The International Surface Event - https://web.facebook.com/TISEofficial/- The NC Auto Interior of the Year Winner: Stitches Custom Upholstery by Tony Miller - https://web.facebook.com/stitchescustomautoupholstery/- Mikey Seats - https://www.instagram.com/mikeyseats/- Bruce Devlin - https://www.instagram.com/bruce_devlin/- Oil & Whiskey Podcast - https://www.instagram.com/oilandwhiskeypodcast/- Hagerty - https://www.instagram.com/hagerty/- Rik Hoving - https://web.facebook.com/Rik.Hoving.KustomsConnect with Rob Ida:- Website - https://robidaconcepts.com/- Facebook - https://web.facebook.com/profile.php?id=100064330943958- Instagram